Marvel Studios is taking the 10-Year Challenge. The studio joined social media’s trend of the week, tweeting out side-by-side shots of various Avengers and other Marvel Cinematic Universe characters from their past to their present.

For Nick Fury (Samuel L. Jackson) and Phil Coulson (Clark Gregg), Marvel had to use their 1990s Captain Marvel appearances for the “before” photos. Marvel also took the challenge with its own logo.

Credit to Marvel Studios for actually getting me to care about this challenge.